ADA Cosmetics at Intergastra 2026: German Premiere within the Strong Alliance of PINK PLANET GROUP

When innovation, design and responsibility come together, new solutions for the demanding realities of hotel operations emerge. At Intergastra 2026 in Stuttgart, ADA Cosmetics demonstrates how integrated concepts can sustainably elevate the hospitality industry. For the first time in Germany, the company will present itself as part of the PINK PLANET GROUP – a trade fair appearance that seamlessly connects body care, water and resource efficiency.

As a member of the international alliance comprising BWT Water Dispensing Division, ADA Cosmetics and BWT water+more, ADA Cosmetics stands for a holistic approach that goes far beyond traditional hotel cosmetics. For hoteliers, this translates into dual added value: premium cosmetic solutions combined with innovative drinking water systems that provide guests with exceptional water on site – without single-use plastic and without long transport routes.

Integrated Water Solutions for Sustainable Guest Experiences

Whether it is a glass of DIAMOND MINERALIZED WATER in the restaurant, a Climate Bottle at the water dispenser, or a sustainable SmartCare dispenser in the hotel bathroom – every touchpoint reduces plastic consumption, saves CO₂ and optimizes operational processes. Sustainability is not merely communicated; it is embedded into the guest journey: visible to guests, efficient for operations and coherent in design.

“Our ambition is to make sustainability practical in everyday hotel operations – without additional complexity, yet with measurable impact,” says Gerd von Podewils, CMO of ADA Cosmetics. “Our joint presence as PINK PLANET GROUP makes this holistic approach tangible in Germany for the very first time.”

ADA Cosmetics Refillution: Rethinking Efficiency

At the center of the trade fair presentation is Refillution by ADA Cosmetics. The patented refill system enables automated, second-fast refilling of cosmetic dispensers and reduces plastic consumption by up to 95 percent. At the same time, it minimizes product waste and significantly simplifies housekeeping processes. The innovation’s relevance has also been recognized externally: Refillution was a finalist for the German Sustainability Award 2025.

Luxury Brands and Care Worlds

With the premiere of the relaunched FairCosmEthics brand, ADA Cosmetics highlights a Fairtrade-certified care concept that combines social responsibility and sustainable materials with contemporary design.

In addition, the market leader presents internationally renowned luxury brands such as Amouage, Chopard, Lalique and Penhaligon’s – the latter represented with three dedicated hotel amenity lines. The portfolio is further complemented by the proprietary brands The Curious Botanist, a sensory journey inspired by the diversity of nature, and ELEMENT_RY, defined by minimalist design and clean formulations. The offering is completed by Naturals and Native Nature.

PINK PLANET GROUP: Sustainability as a Competitive Advantage

PINK PLANET GROUP is paving the way for a future-ready hospitality industry. With technologies that save millions of single-use bottles annually and avoid more than 1,000 tons of CO₂ emissions, the group demonstrates that sustainability is not a compromise. Hygiene, design and indulgence remain at the highest level.

A future in which water and care concepts are part of a well-conceived, integrated system – efficient, premium and sustainable for hospitality.

Intergastra 2026 in Stuttgart

Experience ADA Cosmetics as part of the strong alliance of PINK PLANET GROUP at Intergastra 2026, February 7–11, Stuttgart, Hall 7 – Booth 7B51. An additional exhibition presence by BWT Water Dispensing and BWT water+more can be found in Hall 8, Booth 8C48.